Thursday, 24 August 2017
689 Goodbye Brother Beyond - The Girl I Used To Know
Chart entered : 19 January 1991
Chart peak : 48
And so we move into 1991, a transitional year. It was the last year in which vinyl singles were mass produced , most of them THAT bloody record. Everything I Do ( I Do It For You ) had a double-edged effect. It got people talking about the charts again but also highlighted how weak the competition was that nothing could shift it for so long.
There were also big changes in the music press. In March Record Mirror and Sounds became victims of the early nineties recession. The former had a big effect on me as I'd been buying it regularly for a decade. More to the point I'd taken out a subscription for it the previous October . It didn't disappear entirely ; two features survived, Alan Jones's excellent Chartfile and James Hamilton's in-depth analysis of the week's dance records ( a section I'd usually skip anyway) , and became a little insert in the deadly dull trade magazine Music Week. As compensation, I was sent that for the remaining six months of my subscription. I pulled out the chart pages and the insert and threw the rest of the paper away. When the deliveries ceased in September, so did my comprehensive knowledge of the chart.
Two other developments occurred which both have a relevance to the record we're discussing. One was a major consolidation of the major record labels through acquistions and mergers. Well-known labels like MCA vanished overnight and artists now found they were dealing with complete strangers who had no personal stake in their fortunes. The other was the crumbling of the Stock, Aitken and Waterman empire as the public tired of their ubiquity.
Brother Beyond had their biggest hit in 1988 with the SAW-penned "The Harder I Try" from the album "Get Even" which contained 7 hit singles. The band then decided to go it alone and their 1989 album "Trust" was entirely self-written bar a cover of Three Degrees' "When Will I See You Again". It didn't work out, the three singles taken from it were only minor hits and the album stalled at number 60.
Surprisingly perhaps. EMI America still had faith in them and invited the band over to record a couple of new tracks before they released the album there. "The Girl I Used To Know" was written by producers Carl Sturken and Evan Rogers who'd masterminded Donny Osmond's recent comeback. The track has a sledgehammer beat and a new jack swing arrangement with dated Fairlight keyboard sounds. It's an indifferent song and Nathan Moore' s wispy vocals don't sell it that well. With the aid of an Anton Corbijn video, it was a sizeable hit in America in the summer of 1990 reaching number 27.
Sturken and Rogers also wrote the follow up "Just A Heartbeat Away" a wimpy ballad with gospel backing vocals that steers the band into Glenn Medeiros territory. It didn't chart making the band one hit wonders in the US.
Over here, EMI seem to have released "The Girl I Used To Know" at the beginning of 1981 to test the strength of their fanbase. A number 48 placing was not satisfactory and the band came back from touring America to hear they'd been dropped. They split up immediately.
Nathan was soon handed a huge tax bill and had to declare himself bankrupt. He did not attempt a solo career but got a very lucky break in 1994 when he was invited to join Simon Cowell's boy band Worlds Apart as replacement singer. Their five UK hits , mainly shite covers, were all scored before he joined the band. However they were massive in Europe and Asia particularly in France where Nathan's first album with the band "Everybody" went to number one and spawned four hit singles . Their success lasted for 6 years before interest started waning at the turn of the millennium. They went on hiatus in 2002 and Nathan returned to the UK although he's been involved whenever the band have got back together. In 2004 he pleased guilty to kerb crawling in Soho. At the time he was managing some reality show also-rans without any conspicuous success. Since then he's kept his head above water on the nostalgia circuit with Worlds Apart in Europe and performing Brother Beyond material here. He's appeared on both Hit Me Baby One More Time and The Voice
Drummer Steve Alexander resumed his session career. In 1995 he joined Duran Duran as a hired hand and stayed with them until original drummer Roger Taylor rejoined the band in 2001. He returned to session work but also plays in a part-time band The Fabulous Lampshades who do gigs for cancer charities.
What's most interesting about the band's subsequent careers is that the two members who wrote their original material are the ones who no longer make music . Guitarist David White went to St Martin's College in London and now makes a living as an artist. Keyboard player Carl Fysh now works for public relations agency Purple PR whose clients include Goldfrapp, Coldplay and Adele.
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Although original member Eg White has certainly earned a very healthy wedge as a songwriting gun-for-hire.
ReplyDeleteYes indeed and you're right to mention him as I'd forgotten he and not Steve was in the band when they had their first hit.
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